If Boohoo and Asos are unable to attract those high street brand advocates from Debenhams, Topshop and Miss Selfridge to their online offerings by providing at least the level of service that might be expected in-store, then they are unlikely to become loyal customers.
Jonathan Roch joins ReachFive as CPO. With more than 15 years of experience in product innovation, data solutions and building agile teams, his main mission will be to provide brands with a solution that helps create a frictionless customer journey, builds customer loyalty and accelerates digital transformation. Jonathan will also be responsible for understanding the needs of new markets, both in terms of new business sectors and geographical expansion.
ReachFive continues the expansion of its ecosystem by becoming a Microsoft preferred partner with "co-sell ready" status. ReachFive will be helping Azure customers accelerate their digital transformation. The company will now be able to offer its platform to a vast community of customers in 140 countries - accelerating international growth.
Private sales and promotional offers have a direct impact on the Sales Period in France. ReachFive, a leading CIAM SaaS solution, observed a 100% increase in customer connections on the opening day of the sales period in France, followed by a 45% downturn the following day.